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Gambling Insider recently spoke to affiliates and industry experts about the opportunities and challenges of the gaming markets in North America and LATAM.
First, we spoke to affiliate expert Justin Tonna on the importance of revenue-share deals, why they benefit the regulator, industry and ultimately the player, and what the banning of the practice means in states like Massachusetts. The video will be live at 10am BST.
We then spoke to Stephen Crystal, SCCG Management Founder, and Benjamin Truman, MediaTroopers COO. They discuss the current US affiliate climate, what must affiliates do to earn market share in key states, and how do they overcome the challenges this poses. The video will be live at 12pm BST.
Our next guest is Sebastian Paris, the COO of bwise Media . He discusses why Latin America is such an important market for sports media and sports betting, do other LATAM countries compare to Brazil, and why are live score apps such a great marketing tool. The video will be live at 2pm BST.
Last but certainly not least we spoke to Seth Young, Chief Strategy Officer at Fifth Street Gaming Digital. He reflects on JefeBet’s first year of operation and catering to an underserved demographic – the Latino and Hispanic communities in the United States. The video will be live at 4pm BST.
Gambling Insider will continue to release its monthly marketing & affiliate focus magazine Trafficology. In addition, we will be adding video content regularly so keep an eye on the Trafficology tab on our site.
