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These 44 jurisdictions are split between US states, tribal reservations, Canada and other territories. It provides its services to a wide range of operators in these regions, for instance, the Caribbean Premier League, which it announced an official data partnership with in September 2022.
Massachusetts, meanwhile, is a US market that many operators have expressed interest in recently, as it legalises in-person sports betting (today) on 31 January.
This may be a welcome shot in the arm to the Bay State, which reported a disappointing $92m in revenue from its three-land-based hotels in August 2022. Only MGM Springfield reported a monthly increase, while Encore Boston Harbor’s revenue fell 10% monthly and Plainridge Park’s numbers dipped slightly year-on-year also.
These three casinos offer only traditional casino games at present, such as roulette, baccarat, poker and so on. The introduction of in-person sports revenue is expected to greatly bolster the purse strings of these three casinos, with Massachusetts having some of the most famed US sports teams – such as the Boston Red Sox and the New England Patriots.
Sportradar has been making plenty of inroads into the US market in recent months, ffor instance, signing a multi-year partnership with XLMedia. Using Sportradar’s real-time sports data products, XLMedia will be able to distribute its digital brand across multiple US states.
These brands include Sports Betting Dime, Saturday Tradition and Saturday Down South.
