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Delasport enters UK market

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With the licences, the group can now offer its sportsbook and services to operators in the UK, which is the biggest iGaming market in Europe.

It marks the seventh market for Delasport in six months, following moves into Malta, Denmark, Sweden, the Netherlands, Germany, and Mexico.

“Our entry to the UK market is the latest in a string of big wins for our global expansion,” said Delasport CEO Oren Cohen Shwartz. “For us, being able to take part in Europe’s most desired iGaming market is a huge opportunity that we have worked hard for, and look forward to growing in. 

“We look forward to working with new and existing partners to bring our comprehensive offering to UK players who want the very best.”

Shwartz continued by explaining why the company is suited to the UK market, saying: “Our goal is to support operators with the best products and services that allow them to compete successfully in their market, increase acquisition conversion and maximise player retention. Also, we own the IP of all of our products, and that allows us control over the roadmap and adjustment to market changes and partner needs.

“We push boundaries through innovation to leverage player experience through personalisation, content localisation, and unique betting. And, with a rich suite of cross-product player engagement tools like tournaments, missions, levels, badges, spin-to-win and more, we spice up the player experience even further.”

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