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Wazdan expands Romanian market presence with Winmasters partnership

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Wazdan has bolstered its market share in Romania by partnering with Winmasters, an online sports betting and casino platform.

This partnership marks another step in Wazdan’s journey to expand its presence across regulated European markets.

The collaboration has led to the launch of several of Wazdan’s game titles on the Winmasters platform. For example, players can now experience games such as Mighty Wild, Panther Grand Platinum Edition, Mighty Fish: Blue Marlin and 36 Coins.

Wazdan’s features will also be promoted individually on the Winmasters platform. These features include the Hold the Jackpot, Chance Level and Stick to Infinity mechanics – all of which aim to enhance player engagement and immersion.

Off the back of this partnership, Winmasters – which has been licensed in Romania, Greece, Cyprus and Malta for over a decade – will benefit from a greater range of offerings available for its customers.

Radka Bacheva, Head of Sales and Business Development at Wazdan, commented: “Marking another step in our growth strategy, we are delighted to go live with Winmasters, another strong brand in Romania that allows us further to establish our presence in a key regulated market.

“Through our engaging boosting features, we are certain that Winmasters players will enjoy our innovative gaming portfolio and we look forward to seeing this partnership grow from strength to strength.”

Thanos Karakostas, Head of Product at Winmasters, added: “Our strategic goal and commitment towards our players is to provide the best online casino experience in a modern and safe environment.

“Wazdan’s commitment to quality and player engagement is evident in its content, making this partnership one that perfectly aligns with our commercial aims.”

Earlier this year, Wazdan struck up a similar partnership with Twinsbet in Lithuania.

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